INITIUM RX range

A few new Initium RX Eyewear pieces have now been made available locally in Singapore.
All Initium eyewear are made with acetate from Italy, and the RX range comes with clear demo lenses. An international opticult is rising..

GONG HEI FATT CHOI !!! (Happy Chinese New Year)

Have a prosperous, healthy and fun Chinese New Year!!!

From all at M-LAB!!!

A Wonderful 2009 ahead !!!

M-LAB wishes everyone a great 2009!!!

2008 : An exciting year went by with lots of changes and consolidation. It has been an exceptional year for us. Most of our represented labels did well with our sales network expanded throughout the Asia region.

We gave up some brands along the way as we maintained our company policy in "building only the brands that we trust."

2009 is going to be a more eventful year with all the projects lined up for us. It is gonna propelled us to the next level despite the economic gloom.

Look out for our manufacturing and retail projects..its just gonna get exciting as it goes.

Peace and love to all.

Team of M-LAB

CASSIUS eyewear collections

Cassius Eyewear is the manifestation of founder Jason Ng. Created as an alternative to luxury branded eyewear, Cassius places systems of harmony and proportion at the centre of it’s design philosophy. This together with the ideology that a logo should be intentionally subtle so that the shape and design of the frames themselves defines the look and feel, rather than the ‘brand’ itself.

Their first range explicitly evokes scale of architectural proportion, the Bauhaus and the warped forms of 20th century structures - capacious and linear, mixing volumes and space. Their decision to launch their first range in the fall of 2008 at the Pool/Magic Tradeshow in Las Vegas, was received with overwhelming interest from overseas buyers; including France, Japan, Spain, United Kingdom and the United States - before launching Cassius in their native New Zealand.

TOYWATCH now in store

"TOYWATCH...has been a runaway hit since their debut."- Kristina Dechter, The New York Times

"Hollywood is obsessed with this Italian-made chronograph wristwatch."- Life & Style Weekly

"Many industry executives say they have not seen this kind of buzz since Swatch premiered its Swiss manufactured watches in 1983."- Womens Wear Daily

In the fall of 2006, Milan-based designer and wristwatch aficionado Marco Mavilla designed the first TOYWATCH. A lightweight, oversized plastic watch, inspired by high design timepieces, TOYWATCH is unexpected, arresting and irreverent.

An anti-luxury statement in a luxury obsessed culture, TOYWATCH has become the "it" wristwatch and the "must-have" item among style influentials and tastemakers. The brand ignited a firestorm in the fashion, design and accessories industries and has been heralded as a sensation by the press. TOYWATCH watches are available in more than 300 fine stores, including Barney's, Henri Bendel, Bergdorf Goodman, Neiman Marcus, Saks Fifth Avenue, and Bloomingdales.
Fans of TOYWATCH include Oprah, Madonna, Sienna Miller, Clive Owen, Jessica Alba, Owen Wilson, Uma Thurman and Katie Holmes.

Now in store.